| August 21, 2007 - Tuesday  | Raving mad consipracy. Current mood: awake Category: Blogging For those of you who don't know, I work for Williams-Sonoma at the Summit in Birmingham. This is an outdoor shopping center, rather than a mall.
Last year, probably the weekend before Christmas, it was still unseasonably warm. So the Summit tried a gimmick to get people out and shopping. The two that I saw were at the Parisian's a few doors down from us, and at the Pottery Barn across the street. What they had done was mount a snow machine/blower contraption on the roof of these locations. This came across more awkward than grand. It was a tiny thing, much like a bubble machine at a kids party. The "snow" it blew landed in a measly three foot square below. It looked like it was more confusing to most than anything.
Anyway, to hype the event, they sent all the stores a memo explaining the concept and attempted to get us to tell our customers they must return to the summit to see such a sight.
This year I think they are trying to pull one over on us yet again. I'm not saying I got a memo, but I think I'm on to something. I was driving to work this past Wednesday, and I noticed something. There were three guys with leaf blowers just standing at the edge of the main Summit Boulevard blowing leaves into the street. In the days to follow I noticed that the parking lot (as opposed to every other surface in the state of Alabama) seems to be acquiring more and more leaves. Even walking out of Panera with my morning coffee I noticed that an unusual amount of leaves were piled under my car.
You have to understand that the Summit has an army of landscapers. There are several huge trucks that go around sweeping. There are pick-up's pulling trailers full of recycled water to make sure all the flowers are perfect. There is an army of golf carts toting people who dig up and replant the bed weekly. There are even more golf carts toting men with trashcans cleaning up the messes people leave. Plus the actual people on foot who reside in the parking lot with their brooms and dust pan's on a sick.
I'm not quite crazy enough to be taking leaf samples to see IF infact these leaves did fall from the many trees at the Summit (none of which have actually changed colors yet). But I do find it interesting that the Summit seems to simply be moving them around.
Very interesting indeed, Summit. Thant's right. I'm on to you, Summit. Go ahead, blow some leaves around, and maybe the people of Birmingham will forget for a second that it has been over a 100 degrees for the last two weeks. Once we get out of our cars we know it still blazing summer. But that's what you want, isn't it, Summit? "We see you driving by. Look at those leaves we blew on your car on your way home. It's fall at the Summit. Nice and cool. Come shopping in the cool."
Very clever, Summit. 2:16 AM - 1 Comments - 2 Kudos - Add Comment - Edit - Remove | |
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